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https://youtu.be/BYEL_dt0W4A

Shareholders Video 2025

Aurora Cannabis

Summary

In 2025, Aurora Cannabis again partnered with Arkitek Creative on its annual message to shareholders. The film brings Aurora’s Executive Chairman and CEO and its Chief Financial Officer on screen together, presenting the year’s progress with the clarity and composure investors expect.

Filmed in Toronto in a single day, the production gave each setup a clear purpose, from poised, symmetrical leadership framing to relaxed, conversational moments between the two executives. Branded set elements kept Aurora present in every shot, and a consistent lighting design tied the varied backgrounds together into one polished, investor-ready film.

 

Scope of Work

  • 1 × shareholder video (16:9, 4K)

Approach

The day was designed so every frame supported the message.

Pre-Production — Arkitek developed a detailed brief with Aurora’s communications team, naming the feeling each shot should deliver: “Executive Symmetry” for authority, “Conversational Mid-Action” for approachability, and a profile duo for variety. Teleprompter scripts, marks and set dressing were planned in advance.

Production — Both executives were filmed standing, with seated refreshes to keep energy natural. Microphones were hidden and a teleprompter kept delivery clean. The Aurora logo and branded banners were built into the set, while the lighting stayed constant as backgrounds changed.

Post-Production — Editing, colour grading and sound were completed in-house at Arkitek Creative, shaping a clean, confident film ready for web, presentation and investor events.

Credits

Client Name:

Aurora Cannabis

Production Studio:

Arkitek Creative

Producers:

Andrea Cohen, Davit Ter-Haroutiunian

Creative Director:

Kaelen Cohen

Cinematographer:

Teo Weyman

Editor & Colourist:

Kaelen Cohen

Sound Design & Mixing:

Dylan Haveron

Services

Pre-Production

Creative development
Shot design
Script and teleprompter coordination
Production planning


Video Production

On-location filming
Executive direction
Teleprompter


Post-Production

Editing
Motion graphics
Colour grading
Sound design
Finishing


We named the feeling behind every setup before we lit a single frame. Knowing whether a shot needed to read as authority or approachability kept the whole day focused on the message.
Arkitek Production Team
– Behind the Scenes

Visuals

Where Every Frame Tells a Story

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